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Promotion: How to Set Usage Limits

How to set up usage limits for promotions.

Updated over a year ago

What You Will Learn in This Guide

  • A guide for you to set up promotions and set usage limits on the promotions.


Important Note

  • Usage Limits settings only applies to QR Order and Pay, Beep Delivery & Online Store.


Usage limits on promotions

Setting a usage limit on promotions has a few benefits:

Benefits

Description

Create urgency

When a promotion is limited, you can advertise the promotion as only applicable to the first X purchase.

This creates an urgency to place the order immediately.

Optimise reach

A promotion with a limit per customer ensures the promotion is only usable for a limited time for each customer.

That means you can maximise the reach per promotion for the same budget.

Optimise cost

Setting a limit for promotions also helps the merchant control their cost for a promotion campaign.

A promotion without a limit may end up spending more than what was allocated.


How to setup usage limits on promotions

1. In your BackOffice, create a new Take Percentage Off / Take Amount Off / Free Shipping promotions. Refer to these articles to learn more on each type of promotions.

2. Promotions can only be activated via promo code on Beep. Please make sure you set a promo code for this promotion.

3. Under the Usage Limits section check the options according to your requirements.

Note:

You can configure 2 usage limits from the BackOffice:

  • Number of times this promo code can be used in total

  • Number of times a customer can use this promo


FAQ

1. How do I set up usage limit if my New Year's promotion is only applicable for first 100 customers; single use only on Beep Delivery?

If your goal is to maximise the reach of customers, make sure you limit Use per customers. Given the same budget for promotion, this allows you to maximise your customer reach.

To setup the promotion above, set the Limit for number of times this promo code can be used in total as 100, and set Limit use per customer to 1.


2. How do I set up usage limit if I'm having a flash sales for first 100 purchase?

If your goal is a number of transactions instead of number of customers, you can skip the limit use per customers. This allows your loyal customers to enjoy the benefit of this promotion more than one time.

To setup the promotion above, set the Limit for number of times this promo code can be used in total as 100, and do not select Limit use per customer.


If you would like to learn more on Customer Eligibility settings.
Refer to this article for more details.

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